You might already know that content marketing is an essential part of your overall strategy.

But do you know what content marketing is—and how it can help you grow your business?

Learn the essential aspects of content marketing, including distribution models and measurement, plus the 5 steps to successful content marketing in our new on-demand webinar, just released today: Everything you need to know to kickstart your content marketing.

Using examples of now iconic content marketing, this webinar will show you:

  • What you need to know to create relevant, valuable content
  • Why using content drives positive, meaningful engagement with customers
  • How to prepare yourself to capitalize on real-time marketing opportunities

Watch Now

About the speaker:

Ashley Brookes is the Senior Brand and Content Manager at Hootsuite. Since September of 2010 she’s helped the company grow from a startup of 25 passionate techies to over 500 employees and millions of users spanning the globe, including 744 of the Fortune 1000.

Day to day, she gets giddy about building creative new solutions for problems that have never been solved before. She nerds out on brand strategy. She’s great with words. She is inspired by developing teams.

Public speaking on the topics of brand, content and social media best practices is a hobby, and Ashley frequently guest lecturers at Simon Fraser University, The University of British Columbia, and has spoken at multiple events, including the World Summit Awards in Cairo, and at SXSWi in 2014. Prior to landing at Hootsuite, she developed award-winning brand identities for national and international clients. Most notably, she developed strategies for a Canadian province, a national broadcaster and a millionaire’s club.

Presenter’s Social Network(s):

Since 2011, over 60,000 success-minded social media professionals have obtained accredited training, education and certification from Hootsuite University, and more than 50 thought leaders have been featured through our ongoing Lecture Series. As an enrolled student, you’ll stay ahead of the social media curve by learning new strategies and tactics, and enhance your social ROI by earning your Hootsuite Certification. Learn more!