SEO | 20 January 2016
The Influencer is Dead, Long Live InfluenceThis post was originally published on LinkedIn. Let’s face it: social media’s new car smell is gone. Facebook is almost old enough to have Facebook. Twitter is a fifth-grader. Content […]
SEO | 18 January 2016
Virtual Reality Takes Off and 4 Other Social Media Trends in 2016This post was originally published on Fortune. It’s been a memorable year in social media. 2015 saw the birth of live social streaming, with apps like Periscope and Meerkat winning […]
SEO | 14 January 2016
Why You Should Change the Way You Think About Social Media in 2016Two weeks into 2016 and it has become increasingly clear that the roadmap to success has changed. Social media, organic content, Snapchat, Instagram, and influencers have all gone from add-ons […]
SEO | 30 December 2015
5 Trends That Will Change How Companies Use Social Media in 2016This post was originally published on Fast Company. There are now more than 2 billion active social media users worldwide, and that sum is growing at a brisk clip of 25 percent […]
SEO | 28 December 2015
3 Keys to Creating Content with Viral PotentialThere are no accidents in creating great content. But if you ask 100 great content creators, no two will tell you the same way to create something viral. That’s fascinating. […]
SEO | 23 December 2015
5 Secrets to Success From Santa, the Ultimate EntrepreneurThis post was originally published on LinkedIn. You may know him as Santa, Saint Nick, or Kris Kringle. Whatever the moniker, the jolly man in red is undoubtedly one of […]
SEO | 14 December 2015
Why Businesses Can’t Survive Without Social MediaThis post was originally published on Fortune. Today, it’s hard to imagine business without the Internet. Rewind a few years, however, and it’s amazing how many digital skeptics were still […]
SEO | 2 December 2015
3 Ways to Tap into the Hottest Marketing Tactic Right NowThis post was originally published on LinkedIn. Southern Biscuits and Gravy is one of the more interesting potato chip flavors to hit American snack aisles recently. Last month, Lay’s announced that the […]
SEO | 24 November 2015
How to Turn Your Entire Staff into a Social Media ArmyThis post was originally published on Fast Company. With 36 million Facebook likes and 10 million Twitter followers, Starbucks has clearly mastered the art of social media. It’s also translated social fans […]
SEO | 2 November 2015
The One Way to Get Promoted—That No One Talks AboutThis post was originally published on LinkedIn. For ambitious employees, the desire to move up the ranks in a company is often bridled by a hard reality: climbing the corporate […]