SEO | 15 September 2016
Why Digital Natives Need Social Media Training Just Like Everyone ElseToday’s college students are digital natives. An 18-year-old entering her college freshman year this fall was around six years old when Facebook was released and around eight years old when […]
SEO | 9 September 2016
Keeping Your Business Safe on Social—Expert Tips from ProofpointWe talk a lot about the opportunities offered by social media, but there’s no denying that there are serious risks that come along with it too. From a damaged reputation […]
SEO | 16 August 2016
How Hootsuite’s CEO Uses Video Selfies to Connect with His TeamWhen we were small (i.e. two-pizza–sized, in the parlance of Amazon CEO Jeff Bezos), communicating was easy. If I needed to share news, I just stood up and made an announcement. As […]
SEO | 12 August 2016
How I Teach Social Media in My University ClassroomSocial media is one of my favorite classes to teach at the University of Louisville in Kentucky. It’s inspiring to see so many students who want to pursue a career […]
SEO | 1 July 2016
Why Facebook is the Professional Network of Choice for These 4 CEOsThis post was originally published on Fast Company. She’s got 225,000 Facebook likes, knows her way around a selfie stick, and posts updates that get reshared hundreds of times. And […]
SEO | 29 June 2016
Hootsuite’s Ryan Holmes Talks Digital Transformation with RBC CEO Dave McKayWhat do roadkill, Facebook at Work and the CEO of one of the largest banks in the world have in common? They’re all in the first episode of “Hootcast,” Hootsuite’s […]
SEO | 10 June 2016
What You Can Learn From Snapchat’s Savvy Older UsersThis post was originally published on LinkedIn. “Hey Snapchat!” is how 48-year-old Mark Suster starts off his daily Snapchat videos, looking straight into his phone camera. This type of greeting […]
SEO | 3 June 2016
What Your Company Needs to Know to Get Started on SnapchatThis post was originally published on Fast Company. You already know about Snapchat even if you aren’t on it. The network for sending pics and videos that disappear shortly after […]
SEO | 2 June 2016
A CEO’s Tips for Maximizing Social Media ROIWhen it comes to social media, one of the biggest challenges businesses face is measuring return on investment (ROI)—especially as the landscape continues to evolve. As the CEO of LiftMetrix, […]
SEO | 23 May 2016
How Social Media is Quietly (Yet Radically) Changing the Way We Buy StuffThe little robotic vacuum cleaners have been around for more than a decade now, but after some Googling I discovered that recent models have taken things to a whole new […]