search engine | 16 September 2016
Three small businesses rocking local social media marketingLocal businesses may not have the same resources, budgets or social tools available to international retailers, yet somehow some of them manage to impress us with their awesome social media campaigns. Here […]
SEO | 15 September 2016
You Can Now Do More with Google Plus in HootsuiteHootsuite has long allowed anyone with a Google+ page to post to Google+, making it easy for brands and businesses to manage all of their social channels from one place. […]
SEO | 15 September 2016
Why Digital Natives Need Social Media Training Just Like Everyone ElseToday’s college students are digital natives. An 18-year-old entering her college freshman year this fall was around six years old when Facebook was released and around eight years old when […]
search engine | 15 September 2016
Adblock Plus gets into the ad business with launch of RTB platformAdblock Plus, one of the most popular ad blocking add-ons for browsers, is getting into the ad business with the launch of a new marketplace that allows publishers and advertisers to buy […]
search engine | 15 September 2016
Seven influencer marketing strategies that workAs influencer marketing grows in popularity, we’re also seeing it become increasingly commoditized. We’re seeing marketplaces auctioning off influencers with the largest following to the highest bidder. And networks “matching” […]
search engine | 15 September 2016
Bing news update: three latest developmentsIt’s been a Google heavy month and we’re only halfway through September – what with its latest mobile-first product announcements, various algorithm fluctuations and many SERP experiments. So let’s leave […]
SEO | 14 September 2016
How to Get More Views on YouTubeThe year was 1939, and a film had just been released to disappointing reception. This flop was American studio MGM’s most expensive production at the time, and recorded a loss […]
search engine | 14 September 2016
Long-form and live video delivers higher ad completion ratesPublishers are scrambling to produce more digital video content to meet advertiser demand for video ad inventory, and some are even turning to automated video creation technologies. But when it comes […]
search engine | 14 September 2016
Why I still hate LinkedIn AdsLike a lot of marketers, I find LinkedIn Ads frustrating. The thing is, by making just a few needed improvements, both LinkedIn itself and advertisers could greatly benefit. For LinkedIn, […]
search engine | 14 September 2016
How strategic is your content strategy? Test yourself with five key principles19 ways to tell… Top 5 signs that… What Bridget Jones can teach us about… It will come as no surprise that these cliché, clickbait headlines are the focus of […]