search engine | 5 September 2016
Facebook unleashes its very own mobilegeddonLast year, Google changed its algorithm to favour mobile-friendly sites. The change was dubbed Mobilegeddon as it threatened businesses that had not built mobile-friendly sites with lower rankings. Now, Google rival Facebook […]
search engine | 5 September 2016
Google’s latest algorithm update: did anything happen and what might it affect?Friday was an exciting day for search, as the ‘chatter’ around a core Google algorithm increased dramatically. Here we’ll take a brief look at how the speculation arose, and what this […]
search engine | 2 September 2016
Best tweets and takeaways from ClickZ Live and Shift San FranciscoWednesday 31st August was the first day of ClickZ Live and Shift San Francisco, an event which attracted more then 500 attendees. It featured speakers from Accenture, Forbes, Intel, M&C Saatchi Mobile and keynotes […]
search engine | 1 September 2016
Three ways an SEO is like a financial planner and how this affects agency proposalsI read an interesting statement this week, one that resonated and made sense in all the right ways. “I think of link building the same way I would my retirement […]
search engine | 1 September 2016
How social proof can boost SEOSocial proof can be very effective for your marketing strategy, but it may also impact your SEO efforts. Social proof is the attempt to build credibility and trust towards your […]
SEO | 1 September 2016
8 Productivity Apps for Social Media MarketersImagine your life without coffee. Even if you aren’t a caffeine enthusiast, imagine never smelling that stimulating aroma, or seeing the words “coffee lover” in every social media manager’s Twitter […]
search engine | 1 September 2016
Four pillars of SEO management: optimizing content for successAccording to research conducted by my company, BrightEdge, an estimated 51% of the traffic arriving on your website today originates from organic search. This means that your position on the […]
search engine | 1 September 2016
Digital Democracy: how well does Jeremy Corbyn’s manifesto bring social media and socialism together?This week, Jeremy Corbyn took to Facebook Live to announce the launch of The Digital Democracy Manifesto – a key policy announcement in his bid to be re-elected leader of […]