SEO | 17 May 2016
5 Marketing Fails You Can Avoid Using Social Media on the GoIf you’re a social media manager who’s ever had to work away from a computer you know what kind of grim nightmare that is. Fumbling between apps on your phone […]
Month: May 2016
search engine | 17 May 2016
How one small word makes a huge difference on Google SERPsRecently we’ve had a lot of internal discussions about the importance of keywords and the various combinations, including match type. This discussion revealed a few interesting nuances that I thought […]
search engine | 17 May 2016
How do I make sure my site is mobile friendly? A checklistAs we reported in our SEM news round-up on Friday, Google’s Webmaster Trends Analyst John Mueller confirmed that the latest wave of changes to Google’s mobile-friendly ranking signal has now finished […]
search engine | 17 May 2016
BBC Food website closure: what have we lost and who stands to benefit?Today it was announced that the BBC Food recipe website is to close, or at least mothballed in some way. It contains more than 11,000 recipes, many taken from the […]
search engine | 17 May 2016
Google doubles down on native app experiences with Gboard, Chirp and TranslateGoogle puts high value in mobile user experience. The truthfulness of that statement can be tracked back as far Google’s first .mobi website 10 years ago, or when it launched […]
SEO | 17 May 2016
125+ Essential Social Media Statistics Every Marketer Should Know in 2016Whether you’re creating a social media marketing strategy, designing a campaign, or making a business case for using a particular platform, you need to start in the same place: research. […]
SEO | 16 May 2016
4 Questions You Should Never Ask Your Social Media ManagerBefore joining Hootsuite, I was a full time social media manager for a number of national television stations. Businesses had already widely embraced social media, and yet I was continually […]
SEO | 16 May 2016
10 Great Books to Inspire Career SuccessThis post was originally published on LinkedIn. I admit it. I’m an online ‘snack’ addict. After all, with the digital era has come an endless selection of cheap, easy and […]
search engine | 16 May 2016
How to write meta title tags for SEO (with good and bad examples)What is a title tag? How do you write one? Why are title tags important? Do they actually help with search engine optimisation? Can I see some good and bad examples? […]
search engine | 16 May 2016
Brand slackers: organic search is not always about non-branded keywordsI admit it, I am addicted to the non-branded organic referral, but let’s be honest, the branded or partially branded organic search traffic that you are receiving (or not) is […]