search engine | 19 May 2016
Beginner’s guide to server response codesEach time you visit a web page, a bureaucratic exchange takes place between your computer’s web browser and a distant web server. Your web browser (called the “client”) begins the […]
search engine | 19 May 2016
Five places your business should source online reviews other than Google & YelpHopefully by now you know how important it is to not only have local reviews posted for your business, but to incorporate those reviews into your overall marketing and advertising […]
search engine | 19 May 2016
Google launches Firebase Analytics for mobile appsGoogle has launched Firebase Analytics, a new analytics solution for mobile apps, at this year’s I/O 2016 developer conference. Firebase was acquired by Google in late 2014 and helps developers […]
search engine | 18 May 2016
Artificial intelligence the star of Google I/OGoogle I/O was full of announcements about upcoming products and enhancements. The most notable, such as Google Assistant and Google Home, revolved around AI. We’re in a seminal moment, said […]
search engine | 18 May 2016
Shift Q&A: “Content is not a conceit or a vanity project, it makes people money”Content marketing has been one of the industry’s buzz phrases for the last few years, but as the medium rapidly evolves and consumers’ expectations change, are businesses still getting it […]
SEO | 18 May 2016
Why You Can’t Ignore Social Video AnymoreWe love video. It’s easy to use, easy to create, easy to consume. We learn so much more from body language than we do from the written word—90 percent of […]
search engine | 18 May 2016
Shift Q&A: “Content is not a conceit or a vanity project, it makes people money”Content marketing has been one of the industry’s buzz phrases for the last few years, but as the medium rapidly evolves and consumers’ expectations change, are businesses still getting it […]
search engine | 18 May 2016
SEM too competitive? Here are three alternatives for building your customer baseOne of the biggest pain points of many small to mid size businesses in digital marketing is the fact that they have to compete against larger, more well-established brands who […]
search engine | 18 May 2016
How mobile has changed our present and future search behaviourWell, first thing’s first. Mobile search isn’t mobile. We carry out most of our searches when we are static, on average 70%. Button tapping accuracy is reduced by 30% because […]
search engine | 18 May 2016
Nine common content marketing mistakes and how to fix themContent marketing is vital to most businesses, with its success affecting many positions that complement each other. How do you ensure however that your strategy is effective? 78% of CMOs see […]