search engine | 19 October 2015
Using Kickstarter for SEO: a case studyKickstarter is an internet phenomenon, launching countless projects and products over the past few years. The site occupies a lot of Google real estate, with more than 845,000 keywords […]
search engine | 23 September 2015
Future-Proof Your SEO Career in a Mobile WorldMy last posts for both ClickZ and Search Engine Watch discuss how the increasing influence of virtual reality (VR) and augmented reality (AR) on web content is driving the development of other SEO techniques and […]
SEO | 17 August 2015
Why Having a Career Mentor is Less Important Than You ThinkThis post was originally published by HootSuite CEO Ryan Holmes on the LinkedIn Influencer blog. Follow Ryan on LinkedIn: Ever heard of Markus Frind? He’s CEO of one of the world’s largest online dating sites, […]
search engine | 13 July 2015
Why Do Organic and Paid Search Traffic Have So Much Crossover?I started writing for Search Engine Watch in July 2009. It has provided me some incredible opportunities to meet new people and learn new things, as well as a forum […]
search engine | 27 April 2015
6 Content Tips for Adapting to the Post-Mobilegeddon WorldThe official date of Mobilegeddon has come and gone, but the impact of mobile-friendliness for search marketers will still be felt. In this new world order, sites with large, zoom-free […]
search engine | 12 March 2015
Natural Search’s Growth Explosion, and What It Means for SEO in 2015Big news for marketers – we always knew that SEO was a strong channel for growth, but the evidence for how fast natural search is growing isn’t always as easily […]
search engine | 25 February 2015
Wearables to Heighten Demand for Local Search: Prepare Now!As the Apple Watch’s April debut looms, many advertisers are beginning to question whether the tiny screens attached to wearables will really prove all that useful for reaching consumers. But […]
search engine | 30 January 2015
The Role of Search and Social for Super Bowl XLIX AdvertisersThis year a 30-second ad spot during Super Bowl XLIX was estimated to cost a cool $4.5 million. Given the significant investment for the brands that rallied ad budgets around […]
search engine | 1 January 2015
#2 Most Read Article of 2014: The 10 Best Shopping EnginesThis story was originally published on June 26, 2014, and comes in at number two on our countdown of the 10 most popular Search Engine Watch stories of 2014. […]