search engine | 20 May 2020
Ecommerce and SEO: Past, present, and post COVID-19As countries including the USA head into phased reopening, countless questions remain about the business landscape ahead. Will changes in consumer behaviour persist and if so, to what degree? Is […]
search engine | 10 April 2020
How retailers can maximize the influx of organic search traffic to PDPs during COVID-1930-second summary: While it has always been important to optimize PDPs, which serve as one of the main entry points to a site, it is a good time for online […]
search engine | 10 April 2020
Gain visibility with Google’s unified mobile searchConsumer expectations are higher than ever. Today’s buyers expect to find their desired products on the ecommerce search engine of their choosing, and they expect accurate, consistent information at every […]
search engine | 6 April 2020
Faster pages, stronger sales: Optimizing ecommerce site speedsFor online retailers, the abandoned site/cart problem has many factors. Reducing the number of clicks to checkout, eliminating surprises in price displays and offering guest checkout options are some well-known […]
search engine | 6 April 2020
Eight game-changing website conversion tips to implementMany ecommerce businesses only focus on social media marketing and hiring content writing services to rank higher on search engines. While that’s important, it’s only half of the challenge. The […]
search engine | 29 February 2020
How to identify and address the four biggest digital growth challengesSMBs working to accelerate digital growth encounter a variety of challenges across internal operations, marketing platforms, site properties, and competitors. Part of the path to growth is identifying and prioritizing […]
search engine | 20 February 2020
Searchmetrics report: How Amazon and Google help each otherLet’s say you’re looking for a new toaster. You will probably use a search engine, of which Google is the most prominent. But many of those product searches on Google […]
search engine | 9 February 2020
How to uncover digital growth opportunities for SMBs in 2020Now that you reviewed your SMBs’ 2019 performance, it’s time to refocus and think about goals for 2020. Have your goals changed? Are you now focusing more on efficiency, new […]
search engine | 1 February 2020
Three digital marketing trends you can’t miss in 2020The internet has transformed the way we view and experience the world. Nowadays, we use it for virtually everything, from making a phone call to paying off our credit card […]
search engine | 24 October 2019
Four steps to create an effective content marketing strategy for your eShopThe importance of content marketing cuts across all niches and the e-commerce niche is not left behind. Content marketing is the kind of marketing that attracts your target audience or gets them […]