search engine | 29 October 2015
14 ways to reduce your site’s bounce ratesI’ve often looked at bounce rates and associated metrics as a way to measure the general stickiness and appeal of a website. In my case, this has normally been blogs […]
Tag: e-commerce
search engine | 28 October 2015
14 ways to reduce your site’s bounce ratesI’ve often looked at bounce rates and associated metrics as a way to measure the general stickiness and appeal of a website. In my case, this has normally been blogs […]
search engine | 15 October 2015
Five reasons why visitors will abandon your websiteAs clickbait becomes a common marketing tactic, some extremely frustrating user experiences are being used to convince visitors to stay on a website or sign-up to an email list. […]
search engine | 8 October 2015
Tips for understanding and designing optimized landing pagesThere is no denying that the internet can make or break your business based on how visible it is to modern day consumers. That’s why it can’t be stressed […]
search engine | 31 August 2015
5 Tools For Finding High-Value Long-Tail KeywordsAll keywords are not created equal. I’ve seen too many business owners get hung up on chasing after highly competitive keywords, only to find that these keywords don’t actually result […]
search engine | 17 July 2015
Fifty Shades of Grey Hat: The SEO Experts Weigh InGrey Hat SEO encompasses a vast, heterogeneous, and rapidly-evolving body of “below the radar” optimization methods. Because there’s no fine line distinguishing these methods from the “Black Hat” tactics expressly […]
search engine | 14 July 2015
How to Identify Click Fraud and Minimize Wasting Your Ad BudgetHow would you feel if up to 20 percent of your pay-per-click (PPC) budget was being regularly wasted as a result of fraudulent activity? Most marketers today know that PPC advertising […]
search engine | 29 June 2015
12 Add-Ons When Setting Up Google AnalyticsOne of the great things about Google Analytics, other than the fact it’s free, is how simple it is – easy to set up and easy to use. But if […]
search engine | 16 June 2015
Google Now on Tap Shows Advances in Contextual Proactive FeaturesOver the past couple of weeks both Google and Apple have had their developer conferences. During these events they both rolled out some significant enhancements. The biggest one that I […]
SEO | 5 June 2015
What Instagram & Pinterest’s Buy Buttons Mean For Your BusinessWeb browsing in 2015 is an increasingly mobile and visual experience. Social networks such as Pinterest and Instagram, which are primarily designed to offer media-rich content, have reaped the benefits […]