SEO | 6 May 2016
How to Boost Your Social Media Presence with Customer TestimonialsTaking full advantage of customer testimonials and reviews is an effective way for a business to build trust in their brand. With surveys suggesting as many as 88 percent of […]
SEO | 5 May 2016
6 Unusual Marketing Campaigns That Actually WorkedWhen it comes to marketing, it seems everything has already been done. But that’s not such a bad thing as it also means there are tried and true methods to […]
SEO | 5 May 2016
5 Social Media Security Risks for Businesses (and How to Avoid Them)We’re in the midst of a malware epidemic and social media is prime breeding ground. According to Kaspersky Lab, 310,000 new malicious files are created every day, compared to 200,000 […]
search engine | 5 May 2016
10 tips for marketing success on LinkedInUsing LinkedIn for personal and professional branding is easy, so why do so many brands and individuals get it so wrong? At ClickZ Live Jakarta, Chris J Reed, global chief […]
search engine | 5 May 2016
The Marketing Immediacy Mantra: how to deliver excellent real-time experiencesEngaging consumers in the micro-moment is becoming a top goal for direct marketers, however, unless marketers are able to deliver value with each interaction, they risk alienating customers. Here are […]
search engine | 5 May 2016
Q&A: The Prince’s Trust’s Rebecca Galambos on digital transformationRebecca Galambos is senior digital transformation director at the Prince’s Trust, with some valuable insights into the ‘millennial generation’ through her work. Rebecca will be speaking about this at our upcoming Shift event […]
SEO | 4 May 2016
What it Would Look Like if Star Wars Characters Used Social MediaWe all know Star Wars took place a long time ago—before social media was invented. But what if online communication tools were as simple a concept to the creatures of […]
search engine | 4 May 2016
Five ways to slash ad spend and achieve results right nowYou know what’s great about PPC? Even when your account is in the dumps, you can make small changes that can have a big impact on its performance and your ad […]
search engine | 4 May 2016
Do bounce rates affect a site’s search engine ranking?The bounce rate debate continues… Bounce rates and how they affect a website’s ranking on Google has been discussed, dissected, and dismembered over and over again. As fully transcribed on […]
SEO | 4 May 2016
Content Marketing 101: Your Guide to Creating Successful CampaignsI wrote this guide as an internal resource but hope that it helps other content marketing teams as well. It’s a sort of content marketing 101 primer. You’ll learn the […]