search engine | 25 April 2016
What are featured snippets and how do I get them?Rob Bucci, the CEO of STAT, delivered a fascinating talk at BrightonSEO last week about the mystery of featured snippets, using his observations after analysing one million queries. Here’s a round-up of […]
search engine | 25 April 2016
Five useful ways to create content for service and product pagesContent development knows no bounds! As you’re likely aware, every bit of your website or blog needs content development at one point or another. However, I find that many people […]
SERP | 22 April 2016
10 Blue Links: April 22, 2016Google: The Next Penguin Update May Be The LastSearch Engine Roundtable – April 22nd, 2016 Penguin 4.0 might be the last… A Simple Framework for Landing Page Information HierarchyUnbounce Blog […]
SEO | 22 April 2016
How Businesses Can Get More Value Out of Social ContentOn April 21, 2016, Hootsuite brought together digital leaders and practitioners in central London to discuss the social content landscape at the latest Social Media Breakfast, hosted by our chief […]
SEO | 22 April 2016
5 Instagram Analytics Tools for Your BusinessIf you’re on a first date, nothing will impress your romantic interest more than your Instagram Analytics expertise. Okay, maybe not, but if you’re running social media for a brand, […]
search engine | 21 April 2016
Understanding our love of visual contentWe are experiencing an omnipresent visual domination lately and it’s not expected to change any time soon. So what makes us love visual content? Whether it’s an image, or a video, […]
search engine | 21 April 2016
Shift London: Are you ready to join the #Digirevolution?What makes a digital influencer? Is it follower numbers? The ability to find and create great content? Or just a genuine passion for transformation and digital change? On May 24th […]
search engine | 21 April 2016
New research reveals enterprise content marketing trends in 2016Joe Puluzzi has released the CMI’s latest research into enterprise content marketing, and it’s well worth sharing, so I thought I’d discuss a few of the highlights (or lowlights, in […]
SEO | 20 April 2016
Four Top Video-Sharing Platforms Ready for Action in HootsuiteYour social media family is complete: now you can tackle video tasks directly from the Hootsuite dashboard. Today we’re excited to announce our new integration with YouTube, as well as […]
search engine | 20 April 2016
How mobile transformed an 80 year-old catalogue retailerIn four years Shop Direct has gone from selling the majority of its products via twice yearly catalogue to an entirely digital operation that sell the majority of its products […]