SEO | 19 November 2015
Learn How Social Content Can Impact RevenueThinking about how much of your day is spent scrolling past Tweets, Facebook posts, search results, or emails that don’t catch your attention should give you an idea of how […]
Month: November 2015
search engine | 19 November 2015
Three B2B landing pages and how they were improvedBusiness-to-business pay per click can be a very different beast to business-to-customer. You’re working with complex purchases, long lead times and a different content approach. While best practices may […]
search engine | 19 November 2015
ClickZ Live Chicago recap: Scott Shamberg on mobile payments and multichannel retailIf you’re at the ClickZ Live Conference in Chicago or following on social media, you’ve probably heard that this is the “year of mobile” (which we’ve been saying for a […]
search engine | 19 November 2015
What is app indexing and why is it important?Imagine a version of Google where any search you do on your mobile will serve results from not just the mobile web but the apps on your phone too… […]
SEO | 18 November 2015
7 Twitter Analytics Metrics You Should Check Right NowAnalytics. The word even sounds scary. Something about that ‘y’ in the middle. When you’re learning a new skill or adapting to new techniques and technologies, the last thing you […]
SEO | 18 November 2015
7 Twitter Analytics You Should Check Right NowAnalytics. The word even sounds scary. Something about that ‘y’ in the middle. When you’re learning a new skill or adapting to new techniques and technologies, the last thing you […]
SEO | 18 November 2015
Words and Phrases to Ban from Your Social Media VocabularyHave you ever been scrolling through your social media feed and stopped to cringe at a post from a brand or business? Chances are, there was a word or phrase […]
search engine | 18 November 2015
Preparing your ecommerce SEO strategy before the holiday code freezeA ’code freeze’ is a period of time where no new developments on a website are allowed to launch. For retailers this will help minimise errors or downtime during […]
search engine | 18 November 2015
Three steps to promoting linkable assets for shares, links and relationshipsSecuring links doesn’t happen by creating linkable assets, it happens by promoting linkable assets to relevant, engaged site owners. If you’re creating content, involved in content marketing, or crafting […]
search engine | 17 November 2015
How to set up a content marketing radar station in SlackI’ve just launched a new startup called EmpiricalProof, aimed squarely at ecommerce, marketing and UX professionals. I’m focused on product vision, content marketing and growth, and am currently putting a […]