search engine | 23 August 2016
Understanding how users, not algorithms, search online will help your SEOStudying how end users, not algorithms, search for solutions online can help improve your SEO efforts. Coming from a background in neuroscience, I’m still learning about the technical side of […]
search engine | 18 August 2016
How UX designers and SEOs can work togetherThere’s been an awkward separation between UX and SEO in previous years, and it’s always difficult to move past an ‘us and them’ mentality. But if your business is going […]
search engine | 20 July 2016
Five simple user experience tweaks for better conversionSometimes the functionality and user experience (UX) on a website can make or break a business. Things like mobile optimization or page load-time are talked about so often in the […]
search engine | 28 June 2016
73% of marketers believe UX in digital advertising needs to be improvedDigital advertising is experiencing a shift towards a mobile and multiscreen world, and despite all the available opportunities, user experience is not always satisfactory. Interactive Advertising Bureau, Kargo and Refinery29 […]
search engine | 23 June 2016
How to optimise your m-commerce site for searchImage by Narendera, made available via CC0 (www.pixabay.com) In 2015, Google announced that for the first time ever, it was seeing more searches taking place worldwide on mobile devices than […]
search engine | 7 April 2016
Why user testing is the most important part of mobile developmentThis article explains the why, when, what, how, where, and who of user testing for mobile friendly websites or apps. The sooner you find out your what is wrong with […]
search engine | 7 April 2016
The Joy of Micro UX: 18 delightful examplesWhat is micro-UX? Micro-UX refers to the tiny interactions with a website or app that are designed to delight the user, by making their digital interactions easier, more engaging and […]
search engine | 28 March 2016
20 excellent examples of on-site searchIn this post, I’ll show a range of examples of site search from various sites, inspired by this week’s #ecomchat discussion on Twitter. For the uninitiated, #ecomchat is a weekly Twitter […]
search engine | 25 March 2016
10 brilliant UX features from the Airbnb websiteAirbnb has been very successful, to say the least. Of course, a disruptive business model has been a big factor, but a great user experience has played a big part. […]
search engine | 26 January 2016
The 17 things Twitter should do to transform its fortunesTwitter has been having a hard time of it in the past year or so, with various product missteps, plodding user growth and underwhelming results all negatively affecting its share […]