search engine | 11 February 2015
#SESLON: Consistency Is Key for Optimizing MarketingWhen it comes to ensuring that content is consistent across platforms, having a clear brand message is crucial. That consistency should also be present across devices, said Luis Navarrete Gomez, […]
search engine | 30 January 2015
The Role of Search and Social for Super Bowl XLIX AdvertisersThis year a 30-second ad spot during Super Bowl XLIX was estimated to cost a cool $4.5 million. Given the significant investment for the brands that rallied ad budgets around […]
search engine | 28 January 2015
Super Bowl Teasers, an NFL YouTube Channel, & Google Search UpdatesThe Super Bowl is quickly approaching and fans are anxiously awaiting, and searching for information about, the biggest game of the year. Regardless if either the Seahawks or Patriots end […]