Tag: targeted advertising

search engine | 20 April 2016

Twitter introduces better targeting with its new Ad Groups tool

Twitter Ads have introduced a new Ad Groups feature in an attempt to improve advertising for big brands using customisation and segmentation. Following Facebook’s path in trying to present a competitive advertising […]

search engine | 4 February 2015

Q&A: Thomson Reuters’ Emily Palmer

With less than a week to go until SES London, this Q&A with Thomson Reuters’ head of programmatic Emily Palmer will give you a peak at what’s in store at […]

search engine | 3 February 2015

Q&A: Thomson Reuters’ Emily Palmer

With less than a week to go until SES London, this Q&A with Thomson Reuters’ head of programmatic Emily Palmer will give you a peak at what’s in store at […]

search engine | 6 January 2015

Content Marketing Without Marketing Is Just Content

Content marketing without the actual act of marketing is just creating content – it’s simply contributing more noise to the Web. So how can you leverage SEO, and specifically link-building, […]

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