search engine | 6 May 2020
How to improve your digital marketing with competitor analysisA frequent review of your digital marketing strategy can help you stay successful with your tactics. However, focusing on your own tactics is not enough nowadays. You should be able […]
search engine | 7 April 2020
What makes a successful marketer in this digital age?Marketing in the digital age is a challenging and rewarding occupation. Disruptive technologies call for marketers to be agile and adaptable, while abundant data and an ever-growing understanding of our […]
search engine | 28 March 2020
Comprehensive guide to exact match domains in 2020Exact match domains (EMDs) are domain names that incorporate the exact keywords that you are trying to rank for in Google’s SERPs. Examples of exact match domains include: carinsurance.com buygroceries.com […]
search engine | 16 March 2020
How to improve your SEO after Google’s spot-zero-terminationIt was January 22 when Google announced changes to the world of search engine optimization. The so-called “spot zero” in the featured snippets of search engine results pages (SERPs) stopped. […]
search engine | 17 October 2019
Different ways voice search is affecting your brandWe live in a world where a large number of people like to engage with their favorite brands online, and business owners are understanding that now. Today, a chunk of […]
search engine | 17 October 2019
Top four social listening tools for 2020 and why they’re greatEvery business wants as much customer feedback as possible. That’s why we obsessively measure NPS (which barely has any statistical validity) and run surveys (which, in addition to being biased […]
search engine | 26 June 2019
Traffic forecasting: Predicting potential return from the 87% of buyers who start with searchAccording to Forrester, digital spend is set to top $150 billion by 2023 and account for 35 percent of total ad spend. And this means CMOs will spend more than […]
search engine | 3 June 2019
Your new secret weapon for better and robust analyticsHaving data is no longer a problem these days. There are myriad tools that measure countless metrics out there. According to Copyblogger, Google Analytics alone has over 150 default metrics, […]