Tag: social media data

SEO | 3 June 2015

How to Create Buyer Personas with Social Media Data

Chances are, you’re creating buyer personas for your business even if you’ve never heard the term. It’s all about knowing who your customer is. Whatever product or service your business offers, it […]

SEO | 12 May 2015

Putting Social Data to Work in the Tech Industry

Social media data helps companies across different industries evaluate the success of their marketing efforts. But top players in the tech industry take it one step further: in addition to […]

SEO | 27 January 2015

5 Steps To Becoming a Better Social Media Analyst

As social media management evolves to include more elements, so do the expectations for social media professionals and their qualification. From project management to design, young professionals looking to enter […]

SEO | 20 January 2015

How To Make Social Media Data Work For You

In business, data is synonymous with answers—evidence, objectivity, hidden insight. This perception of data as the magic key that opens doors holding information to anything we’ve ever wanted to know […]

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