search engine | 9 February 2016
Who really won the Super Bowl? A consumer search investigationEvery year, roughly 110 million households (46% of Americans) tune into the most iconic football game of the year. When consumers have questions or are seeking information related to the […]
search engine | 4 January 2016
Three simple resolutions on how to do better SEO in 2016Here we are again, fresh into a new year and ready to take on all that life has ahead of us. Let’s be honest though, soon the gym pass […]
search engine | 6 October 2015
Paid Search Budgeting Tips: Avoiding Budget Horror StoriesLately I’ve been hearing some horror stories related to PPC budget management. While spending under budget can sacrifice some opportunities, severe overages can be devastating to the advertiser. To […]
search engine | 10 August 2015
9 Year-Over-Year Data Points Every SEO Should MonitorAs a digital marketer with a past and a passion for SEO, I have become data lover over the years. It gleans insight on our opportunities, sheds light on our […]
search engine | 31 July 2015
How Do You Rank on Google?Google’s algorithms are better-focused than ever, according to a new study from Searchmetrics. In its fourth annual Google ranking factors study, the enterprise platform looked at the top 30 […]
SERP | 23 July 2015
SEO School #3: Long Tail KeywordsYou can hear this advice everywhere: To truly avail of the benefits of SEO you must target the right keywords. And it’s true but… I bet when you consider phrases […]
search engine | 16 June 2015
Google Now on Tap Shows Advances in Contextual Proactive FeaturesOver the past couple of weeks both Google and Apple have had their developer conferences. During these events they both rolled out some significant enhancements. The biggest one that I […]
search engine | 15 May 2015
Bing Ads’ Campaign Planner Offers Insights into Competitors’ CampaignsBing has just launched Campaign Planner, a Bing Ads tool that sorts marketplace data into verticals, sub-verticals, and product types in order to help advertisers understand competitors and measure ad […]
search engine | 15 May 2015
Bing Ads’ Campaign Planner Offers Insights into Competitors’ CampaignsBing has just launched Campaign Planner, a Bing Ads tool that sorts marketplace data into verticals, sub-verticals, and product types in order to help advertisers understand competitors and measure ad […]
search engine | 15 May 2015
Bing Ads’ Campaign Planner Offers Insights into Competitors’ CampaignsBing has just launched Campaign Planner, a Bing Ads tool that sorts marketplace data into verticals, sub-verticals, and product types in order to help advertisers understand competitors and measure ad […]