search engine | 24 September 2019
Q&A with Microsoft’s Noël Reilly: Data, discovery, customer-first mindsetNoël Reilly, Strategic Account Director at Microsoft, discusses her upcoming session at The Transformation of Search Summit, which will take place on October 25 here in New York. As a […]
search engine | 1 April 2016
How artificial intelligence can be used for marketingThis week sees the launch of our Marketer’s Guide to Artificial Intelligence report, which takes a look at how AI can be used for marketing, now and in the future. […]
search engine | 28 August 2015
Google’s CTR Dominance Is a Double-Edged SwordEveryone knows that Google is the biggest, most profitable search engine. But new research from search marketing intelligence company AdGooroo shows its stronghold slipping, especially in click-through rate (CTR). What’s behind this dip […]
search engine | 27 August 2015
Google’s CTR Dominance Is a Double-Edged SwordEveryone knows that Google is the biggest, most profitable search engine. But new research from search marketing intelligence company AdGooroo shows its stronghold slipping, especially in click-through rate (CTR). What’s behind this dip […]
search engine | 22 August 2015
Bing Snapshots First to Bring Advanced In-App Search to UsersBing has extended its knowledge and action graph to developers through Bing Snapshots, a new API aimed at enhancing their apps with rich data. The feature aims to keeps its […]
search engine | 2 July 2015
Yahoo Powering Search Results with GoogleYahoo seems to be powering some search results with Google rather Bing, which has left some industry experts speculating about the future of the Yahoo’s ad serving partnerships. Recently, […]
search engine | 1 July 2015
Uber Buys Microsoft’s Mapping Tech to Lessen Reliance on Google MapsControversial cab booking firm Uber has acquired mapping assets from Microsoft Bing as the firm looks to lessen its reliance on Google Maps. Microsoft CEO Satya Nadella warned last week […]
search engine | 30 June 2015
Uber Buys Microsoft’s Mapping Tech to Lessen Reliance on Google MapsControversial cab booking firm Uber has acquired mapping assets from Microsoft Bing as the firm looks to lessen its reliance on Google Maps. Microsoft CEO Satya Nadella warned last week […]
search engine | 12 June 2015
Bing Delivers Clicks Against 99 Percent of Yahoo Desktop TrafficDespite rumors to the contrary, Bing Ads is serving Yahoo search ad click volume successfully, according to new data from Bing. Over the last month, Bing Ads delivered ad […]
search engine | 1 June 2015
Uber’s Partnership with Foursquare Gives a Further Advantage in Local SearchUber has formed another search-focused partnership, this time with local search recommendation app, Foursquare, that will give the car service an even greater advantage over competitors like Lyft and Curb. […]