search engine | 28 March 2019
Social media: How does it affect SEO?Does social media have an impact on your SEO? Do retweets, shares, and likes of a page actually boost that page in search engine results? Studies like this one by […]
search engine | 28 March 2019
Social media: How does it affect SEO?Does social media have an impact on your SEO? Do retweets, shares, and likes of a page actually boost that page in search engine results? Studies like this one by […]
search engine | 20 March 2019
Five proven content formats to maximize link acquisition with digital PRWhen it comes to link building using digital PR, it’s important that you start with the story. A great story can be told in many different ways. However, you’ll struggle […]
search engine | 18 March 2019
Backlinks vs social shares: How to make your content rank for different SEO metricsA new study by Kaizen has revealed that content that performs well for backlinks does not necessarily perform well for social shares and vice versa. Analyzing over 2300 pieces of […]
search engine | 25 February 2019
Lessons learned from launching 100+ content-led link building campaignsThroughout 2018, I was responsible for the launch of just over 100 content-led link building campaigns. They all had a shared goal of earning links and coverage from the world’s […]
search engine | 19 February 2019
Link reclamation: A practical guide for turning unlinked brand mentions into linksYour latest content campaign has been covered by a top-tier global publication… but there’s no link! Your brand (or your client) has been mentioned, but that’s all. At this stage, […]
search engine | 2 February 2019
Five growth hack ideas for SEOBy definition, growth hacking is a process of rapid experimentation, a continuous journey of trial and error to find the best path of growth. For a company, these experiments can […]
search engine | 24 January 2019
Link building techniques that still work in 2019The truth is, ranking your website without links is quite an undertaking. Links are Google’s #1 ranking factor. Their importance in the entire Search Engine Optimization dynamics is evident from […]