SEO | 17 April 2019
6 Things You Should Never Say to a Social Media ManagerSocial media isn’t exactly the new kid on the block anymore, but sometimes people still get confused. Social jobs are just young people having fun at work, right? No. Social […]
SEO | 2 August 2016
How the NYPD Transformed Itself with Social MediaThe New York City Police Department is among the world’s largest and most diverse municipal law enforcement agencies. More than 35,000 uniformed officers and 15,000 civilians in over 100 commands […]
SEO | 26 July 2016
A TV Comedy Writer Explains What Marketers Get Wrong About BrainstormsDuring normal business hours, Liam MacLeod works quietly in Hootsuite’s creative department. He edits videos. Drinks a lot of black coffee. And attends Hootsuite’s marketing brainstorms. In his spare time, […]
SEO | 22 July 2016
Experts Weigh in on the Importance of Social Along the Customer JourneyOn July 21, 2016, we hosted our second Hootsuite Social Breakfast of the year at the Ham Yard Hotel right by Piccadilly Circus in London. The “Customer Experience: Driving Success […]
SEO | 22 July 2016
3 Ways to Build Your Online Community Through Offline ExperiencesThere’s nothing more frustrating than hitting a plateau on social media. You stop gaining new followers as quickly as you once did. You craft what you believe to be a […]
SEO | 10 June 2016
Industry Experts Discuss Why Brands Must Personalise the Customer JourneyEarlier this month, Hootsuite hosted two sold-out events in collaboration with Popimedia in South Africa. Entitled “Digital Transformation: Personalisation in the Age of Digital,” the one-day seminars were held in […]
SEO | 16 May 2016
4 Questions You Should Never Ask Your Social Media ManagerBefore joining Hootsuite, I was a full time social media manager for a number of national television stations. Businesses had already widely embraced social media, and yet I was continually […]
SEO | 6 May 2016
3 Ways Your Mom is Better Than You at FacebookThis is an updated version of a post originally published on November 8, 2013. Seventy-two percent of online American adults use Facebook—that includes 79 percent of internet users aged 30 […]
SEO | 4 May 2016
What it Would Look Like if Star Wars Characters Used Social MediaWe all know Star Wars took place a long time ago—before social media was invented. But what if online communication tools were as simple a concept to the creatures of […]
SEO | 25 April 2016
How the Financial Industry Can Embrace Social Media and Remain CompliantNearly 80 percent of the U.S. population uses social media. And that number will continue to rise every year. The opportunities for business here are evident. No matter what industry […]