search engine | 12 January 2019
Voice search optimization guide: Six steps for 2019Have you ever tried to search for some data online when you were multitasking and couldn’t type the text? It would be quite challenging without the opportunity to conduct voice […]
search engine | 19 December 2018
5 schema markup values to use in local SEOLocal SEO has never been more important for marketing because of Google’s continued algorithm updates aimed at helping small businesses attract more customers. A local SEO strategy should be a […]
search engine | 9 October 2017
How to make sure your local search marketing is up to scratchFor local businesses, having a strong presence in local search results is fundamental to those all-important conversions. Just to be clear, a “local business” refers to any business that has […]
search engine | 8 May 2017
How to optimize Google My Business listings for multi-location businessesBeing listed on Google My Business (GMB) is an essential part of any local SEO strategy. But how can businesses with multiple locations make sure they aren’t penalized in search […]
search engine | 27 July 2016
Are you paying enough attention to reviews in your local SEO?Featured image by ReviewJump Sponsored content in collaboration with ReviewJump. Views expressed in this article are those of the interviewee and do not necessarily reflect SEW’s opinions. Customer reviews are an important […]
search engine | 15 July 2016
Five of the most interesting search stories from this weekIt’s time for our weekly update from the world of search marketing and beyond. This week we have new antitrust measures against Google from Europe, new mobile shopping formats, and […]
search engine | 29 June 2016
Nine SEO techniques that take less than 15 minutesI know. It’s the 21st century equivalent of ‘8 minute abs’. But bear with me on this… Search engine optimisation should be an ongoing process, mixing technical on-page techniques with […]
search engine | 14 June 2016
Four ways to adjust your SEO strategy for four-pack paid search adsThe appearance of Google’s SERP (search engine results page) periodically shifts as they experiment with new ways to display paid and organic search results to customers. The latest iteration removes […]
search engine | 2 June 2016
Six lessons advertisers can learn from local SEOLast month, ClickZ Intelligence published its report into ‘The State of Mobile Advertising’, in partnership with Search Optics. Among the report’s findings was the revelation that mobile advertisers are missing […]
search engine | 18 April 2016
How to optimize your Google My Business listing: expert tipsA Google My Business profile is an essential for local SEO. It’s free and will enable you to appear in local search results for queries specific to your products or services. […]