search engine | 1 February 2020
Four common Google Analytics myths bustedGoogle Analytics is a powerful tool that’s unprecedented in its ability to measure your website’s performance. The data it gathers is invaluable to you as a marketer. They can give […]
search engine | 12 November 2019
Want to reduce your bounce rate, but what does that actually mean?How many times have you quoted a metric plucked from Google Analytics without really knowing what it means? Fear not, you’re not alone. For far too long now, marketers have […]
search engine | 3 June 2019
Your new secret weapon for better and robust analyticsHaving data is no longer a problem these days. There are myriad tools that measure countless metrics out there. According to Copyblogger, Google Analytics alone has over 150 default metrics, […]
search engine | 30 April 2019
How to take advantage of the latest updates to Google Search ConsoleAfter testing the Search Console for more than a year, Google announced its release from beta last year. In the previous year, maybe more, Google slowly rolled out the beta […]
search engine | 27 April 2019
SEO case study: How Venngage turned search into their primary lead sourceVenngage is a free infographic maker that has catered to more than 21,000 businesses. In this article, we explore how they grew their organic traffic from about 275,000 visitors per […]
search engine | 11 April 2019
How to get international insights from Google AnalyticsYour international marketing campaigns hinge on one crucial element: how well you have understood your audience. As with all marketing, insight into the user behavior, preferences and needs of your […]
search engine | 8 April 2019
Complete guide to Google Search ConsoleAt the frontlines in the battle for SEO is Google Search Console (GSC), an amazing tool that makes you visible in search engine results pages (SERPs) and provides an in-depth […]
search engine | 30 March 2019
Five ways to improve your website’s bounce rate (and why you should)Bounce rate is the percentage of site visitors that land on your website and leave before viewing a second page. You can easily determine your website’s bounce rate by setting up […]
SEO | 20 March 2019
A 4-Step Guide To Tracking Social Media In Google AnalyticsGoogle Analytics is one of the best ways to learn about your website visitors. And when you couple data from your website with social media, you’ll be able to create […]
search engine | 15 March 2019
How to speed up SEO analysis: API advantages for SEO expertsWho can argue that building an SEO strategy is not a time-consuming thing? Keyword research, niche analysis, technical audit, link building — all these tasks are just a small part of […]