search engine | 5 March 2015
ypSearch Marketplace Brings Programmatic LocalYP is making keyword bidding local with its new ypSearch Marketplace, which aims to push national brands to local markets. The ypSearch Marketplace will allow brands to programmatically bid […]
search engine | 23 January 2015
Google Attempts to Reclaim Users After Yahoo & Mozilla DealIn order to reclaim some of the users it lost to Yahoo after its deal with Mozilla, Google has released instructions on how to switch back to setting its search […]
search engine | 22 January 2015
Google’s Search Share Goes to Yahoo, comScore ReportsGoogle’s share of the U.S. desktop search market dipped from 67 percent to 65.4 percent from November to December of last year, according to comScore’s monthly qSearch analysis. The 1.6 […]
search engine | 22 January 2015
Google’s Search Share Goes to Yahoo, comScore ReportsGoogle’s share of the U.S. desktop search market dipped from 67 percent to 65.4 percent from November to December of last year, according to comScore’s monthly qSearch analysis. The 1.6 […]
search engine | 16 January 2015
Should Search Marketers Spend More Time Optimizing for Apps or Mobile Web?The Interactive Advertising Bureau (IAB) released a study this week titled “Apps and Mobile Web: Understanding the Two Sides of the Mobile Coin.” The research dove into how mobile users […]