search engine | 19 February 2019
How Google Ads is fighting click fraudClick fraud is one of the most talked about issues affecting advertisers on Google and other Pay Per Click (PPC) platforms. According to Click Guardian $7.2 billion was lost to click […]
search engine | 2 May 2016
Why fighting mobile click fraud is a waste of timeFraud prevention is heating up in mobile. But trying to fight fraudulent clicks from mobile apps is a losing battle. Instead, try these three tips. Every week, a new industry expert or […]
search engine | 14 July 2015
How to Identify Click Fraud and Minimize Wasting Your Ad BudgetHow would you feel if up to 20 percent of your pay-per-click (PPC) budget was being regularly wasted as a result of fraudulent activity? Most marketers today know that PPC advertising […]