search engine | 22 July 2015
360 Degree Video Ads on YouTube Let Advertisers Deliver Richer ExperienceA new Google ad format will let brands deliver more immersive video experiences with 360-degree video ads on YouTube. With the new format, which Google rolled out today in […]
search engine | 1 July 2015
Uber Buys Microsoft’s Mapping Tech to Lessen Reliance on Google MapsControversial cab booking firm Uber has acquired mapping assets from Microsoft Bing as the firm looks to lessen its reliance on Google Maps. Microsoft CEO Satya Nadella warned last week […]
search engine | 30 June 2015
Uber Buys Microsoft’s Mapping Tech to Lessen Reliance on Google MapsControversial cab booking firm Uber has acquired mapping assets from Microsoft Bing as the firm looks to lessen its reliance on Google Maps. Microsoft CEO Satya Nadella warned last week […]
search engine | 10 June 2015
Apple Cars Hit the Road to Rival Google Street ViewApple has confirmed that a fleet of cars will be sent out across the U.S., U.K. and Ireland to capture images from roads and create a rival to Google’s Street […]
search engine | 24 March 2015
Little Fanfare as Yahoo Leaves ChinaYahoo’s decision to close its last remaining operations in China – a research and development center in Beijing – will have little impact on the country’s digital industry, experts say, […]
search engine | 23 February 2015
Google Scores Legal Victory as Judge Rejects Antitrust ClaimsA federal judge has thrown out a lawsuit accusing Google of forcing handset makers that use the Android operating system to make its own applications the default option. Consumers […]
search engine | 11 February 2015
#SESLON: An IoT Mindset Will Make Marketing SmarterThe Internet of Things (IoT) is about the interconnectedness of smart devices and that should serve as a metaphor for your marketing strategy, said Shawn Burns, global head of Web […]