search engine | 26 February 2020
A look at performance post Google’s average position sunset: Top vs sideAverage position as a metric has been retired since the end of September. This is a big change since for years clients, agencies, and any advertiser has always had at […]
search engine | 14 November 2019
Google’s average position sunset: Are you set up for the transition?On September 30th, Google turned off average position as a metric for search campaigns and now requires advertisers to transition to new impression share and impression rate tools. The news […]
search engine | 3 June 2019
Goodbye to average position on Google SERPsJust when you thought Google was done shaking things up within their Google Ads platform, they did it again with their announcement that the “Average Position” metric would be sunset […]