search engine | 30 September 2015
Why Your PPC Bidding Needs to EvolveSearch marketing campaigns are evolving, ever-changing organisms. Performance can shift for any number of reasons, and new maneuvers are required to pivot successfully. Using a proactive approach that aligns bidding […]
search engine | 25 August 2015
Amazon Text Ads: To Do or Not To Do?If you hadn’t heard already, Amazon now has a Text Ad unit that’s now available to all Seller Central account holders. What’s interesting is that though Amazon has had this […]
search engine | 6 March 2015
Google Reveals Android App for On-the-Go Campaign ManagementAfter a slew of product launches for AdWords in recent weeks, Google has now revealed an Android app that is available in the Play store. The new AdWords app […]
search engine | 16 January 2015
3 Simple Ways to Optimize Your AdWords Remarketing Campaign NowWhen Google AdWords remarketing first hit the scene in 2010, many of us wondered how we’d be able to optimize this type of online advertising as we did with the […]