search engine | 17 June 2016
Should publishers and content marketers be playing the platform game?The early 2000s saw the advent of platforms on the web: somewhere that bloggers and publishers could host their content without having to worry about the back end, while still […]
search engine | 26 May 2016
Three tips to improve your mobile marketing from Nick Wilsdon, VodafoneWhile marketers realise the importance of mobile, many of them have yet to catch up with consumer expectations, or realise how SEO and mobile work together. Everybody knows that it’s the year […]
search engine | 17 May 2016
How do I make sure my site is mobile friendly? A checklistAs we reported in our SEM news round-up on Friday, Google’s Webmaster Trends Analyst John Mueller confirmed that the latest wave of changes to Google’s mobile-friendly ranking signal has now finished […]
search engine | 3 May 2016
Why are SEOs slow to implement Accelerated Mobile Pages?It’s been just over two months since Google launched Accelerated Mobile Pages (AMP), its super-fast brand of mobile webpages running on an amped-up version of HTML. Accelerated Mobile Pages are […]
search engine | 11 April 2016
Google Accelerated Mobile Pages and content: the need for speedWhen Google launched the mobile update in April 2015, it was intended to reward brands with mobile-friendly websites. Even without the update, however, marketers can not ignore the increasing importance […]
search engine | 3 March 2016
The winners and losers of ‘mobilegeddon’ in the UKOur good friend Juan González from Sistrix has taken a look at the winners and losers of Google’s 2015 mobile friendly update. Last week’s Mobile World Congress in Barcelona had […]
search engine | 23 February 2016
Google has launched Accelerated Mobile PagesWelcome to a speedier mobile web. It’s been a massive week for the Google SERPs this week and it’s only Tuesday. As well as Google killing Right Hand Side Ads […]