search engine | 27 April 2016
Do 50% of adults really not recognise ads in search results?Around half of adults are unable to recognise ads in Google’s search results, according to a survey. This surprising statistic comes from Ofcom’s Adults’ media use and attitudes report, released this […]
search engine | 26 April 2016
Beyond local SEO: Greg Gifford on how to win the visibility raceLast Friday at a packed-out Brighton SEO conference, expert local search consultant Greg Gifford delivered a fast and furious presentation on the secrets of local marketing visibility: it’s not just about […]
SEO | 26 April 2016
Everything You Ever Wanted to Know About Working with YouTube InfluencersWhen it comes to influencer marketing on social media, no platform delivers a better return on investment (ROI) than YouTube. And with an audience of more than 1 billion viewers, […]
search engine | 26 April 2016
The convergence of SEO and UI goals for mobile usersOne year after Google put an algorithmic premium on mobile experience, the so-called “Mobilegeddon,” Google is at it again. New tools are coming in late spring to help webmasters make […]
search engine | 26 April 2016
What’s the difference between responsive, adaptive and mobile-friendly sites?Mobile adaptive sites and mobile responsive sights are the same, and both are synonyms for mobile-friendly… right? Not quite. Here’s a breakdown of the differences. Last year, Google shook up […]
search engine | 26 April 2016
How to optimise your page images to increase site speedGoogle’s official slogan is “Don’t Be Evil”, but it’s long been rumoured that the company has a second, internal motto that they tend to keep under wraps: “You’re either fast, […]
SERP | 26 April 2016
SEO and Domain Considerations for Your Next MicrositeMicrosites are often used by in-house teams and agencies to quickly launch new web content without having to modify the main corporate site. Technically the name microsite implies an entirely […]
SEO | 25 April 2016
How the Financial Industry Can Embrace Social Media and Remain CompliantNearly 80 percent of the U.S. population uses social media. And that number will continue to rise every year. The opportunities for business here are evident. No matter what industry […]
search engine | 25 April 2016
Smarter digital assistants and the future of searchIt’s search Jim, but not as we know it. The dream of an ultimate personal assistant isn’t a farfetched sci-fi fantasy like the interactive computing systems in Star Trek. It’s […]
SEO | 25 April 2016
How to Create a YouTube Account for BusinessIf you’ve been debating whether or not to set up a YouTube account for your business, I’ll let the stats speak for themselves: it’s a platform with over 1 billion […]